A Profile of Boomer Authority™ Association
Launched in April 2009, membership in Boomer Authority™ reached the 1,345 member plateau in July 2010, making it the largest and only global association of its kind, bringing together men and women from 23 countries and from every professional discipline serving and fulfilling the needs of the 50+ Baby Boomer and Senior demographic with a wide array of products and services.
Membership is free to qualified professionals!
Who are the members of Boomer Authority™ and what are their areas of expertise?
Members comprise encore career experts, midlife transition coaches, eldercare experts, estate planning legal counselors, retirement/financial planners, gentrologists, educators, and literally dozens of other professions.
Our members operate some of the world’s most prominent boomer-targeted digital advertising agencies, PR firms, mature marketing organizations, and manage top national brands.
Over fifty members have authored Boomer-topical books. Browse the Boomer Authority [Book Store].
Among the membership, are publishers of the most successful and most visited Boomer-centric websites, blogs and social networking communities ─ covering topics from menopause to Alzheimer’s to aging gracefully to living abroad to geriatric care to wealth preservation, to grandparenting to the entire spectrum of available technologies that address the issue of aging.
The products marketed and sold by members include mobility and assistive technologies, medical devices, fitness equipment, brain fitness software, cognitive health products & services, digital health technologies, pharmaceuticals, and anti-aging remedies to name but a few.
From health & wellness to travel & leisure to love & relationships, our members provide vital content to Boomers in need of immediate advice and counsel.
Forty-one members host a talk radio program on AM/FM or streaming Internet providing high-value advice to listeners from around the globe. Visit our talk radio hosts HERE.
We these diverse areas of expertise, our tagline “Helping Baby Boomers with Timely Advice When They Need it Most” is especially meaningful and appropriate.
In our first year, Boomer Authority™ introduced a [Publishers’ Advertising Network], exclusively marketed by Navigate Boomer Media. Through this network of 118 Boomer Authority™ members, we help advertisers reach 112, 254,900, monthly unique visitors that read 1, 855,441,200 monthly page views.
We created an Official Career Center with JobOver50.com. We also finalized strategic alliances with the International Mature Marketing Network, SeniorCareMarketer.com, Key Life Benefits, CogniFit, and miCARD.
Most recently, Boomer Authority, in partnership with JobsOver50.com and ReCareer Inc., created a Certified Career Coach program and Directory.
In Development:
The following programs / initiatives are currently in development:
Boomer Authority™ [Radio Network]
Boomer Authority™ [Speakers Bureau]
In Canada
Boomer Authority has named ZoomerMedia at its advertising network in Canada. Of importance here, Zoomer Media owns and administers Canadian Association for Retired Persons.
Education and Professional Development
In 2010, Boomer Authority™ has been a partner at five national Boomer business educational events and exhibitions. It is involved as a marketing partner and/or sponsor with Silvers Summit in January; a Boomer Business Summit, in March; a Boomer Lifestyle Conference in April; in May, a Boomer Consumer Workshop in NYC; and, in June, the Boomer Venture Summit and Business Plan Competition.
Boomer Authority™ is a vibrant and compelling global ecosystem for business networking, the exchange of ideas and, most importantly, for the dissemination of valuable content about products and services for 50+ Baby Boomers and Seniors.
To view our activities, browse our member profiles, and to join, click HERE. Membership is Free to qualified professionals.
